One Dream

Every team, organization, and process is different, but we can all agree that understanding the customer is a team sport. Dive into articles designed for those who want to get everyone involved and lay a solid foundation for effective, collaborative, and just plain better research. It’s the one dream we all aspire to.

14 articles - 112 minutes total reading time
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Building a shared brain for customer knowledge with Atlassian’s Sherif Mansour
Sean Bruce

Conversations and commentary on research, delivered monthly.

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Analysis & MethodsScaling ResearchTeam CollaborationConversationsProduct & Company
Curated in Sydney and consumed globally: Method in Madness explores the craft and challenges of understanding people while working in the madness of organizations worldwide.
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