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How to attract visitors to your startup’s website

This guide introduces common marketing channels that help to drive traffic to your website, like social media, content marketing, SEO, paid advertising, referrals, and more.

10 February 20188 minutes

Dovetail awarded Jobs for NSW startup grant to fund automated analysis features

Dovetail has been awarded a $25,000 Minimum Viable Product grant from Jobs for NSW in Sydney, Australia. We’re putting this funding towards a product development investment in automated analysis features.

14 November 20171 minute

Applying Intel’s Tick-Tock model to software development

The ‘tick-tock model’ was an approach used by Intel to alternate between improvement and innovation every 12–18 months.

5 October 20173 minutes

Lessons from the trenches of pricing

If everything’s going well and your startup is still alive, at some point you will need to monetise. This article covers some of the lessons we’ve learned trying to monetise our MVP.

20 July 20175 minutes

Taking the plunge on your startup

A write-up of my experience finding a co-founder, going full time, and ‘pivoting’ the product.

2 July 20176 minutes

Outsourcing your startup’s MVP

Compromising is part of product design, and often the compromise is cutting scope. Cutting scope is better than compromising on quality. (Quality being defined as design, usability, stability, and performance.)

1 July 20175 minutes

Thoughts on discovering a startup idea and validating it

If you are building a startup then you have an idea. Ideas are usually formed by observing a problem, whether it’s one that you have, or a problem someone else has.

20 June 20177 minutes