Supercharge your research

Efficiently go from raw customer research data to impactful insights that drive action across your team.

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From $15 USD / month

Create a base for all your research and insights

No matter what methodology you use, bring all your research together and transform it into traceable, evidence-backed insights.

Upload and transcribe in a matter of minutes

Upload your video or audio and we’ll transcribe it with our fast and accurate transcription engine. Add a custom vocabulary, name speakers, split monologues, and more.

Effortlessly connect Zoom and Google Drive

Speed up your process by bringing Zoom cloud and Google Meet recordings into Dovetail where they’ll be transformed into editable and accurate transcripts in just a few clicks.

Store your structured data with custom fields

Create custom fields to store attributes that matter to your research like name, age, interview date, and more. Then use powerful filtering controls to segment your results.

Participant panel management made easy

Streamline your ResearchOps by building and storing your panel right in Dovetail, ready to call on when you need participants.

Efficiently go from raw data to actionable findings

Accelerate your individual research process and speed up the time to insight. Spend less time analyzing, and more time talking to customers.

Quickly find patterns across your research

Speed up your entire analysis process without ever compromising on rigor and accuracy.

Uncover insights from all kinds of data

No matter what methodology you’re using, speed up your workflow and uncover insights backed by evidence.

Research formats

Customer interviews

Import user interviews, tag your data to understand themes across your research, and centralize all recordings and notes.

Employee interviews

Transcribe internal interviews and discover patterns with highlights and tags.

Market research

Conduct trend analysis by analyzing existing research reports and articles.

Net Promoter Score

Connect your NPS survey tool and identify patterns across qualitative responses from promoters, passives, and detractors.

Sales calls

Import recordings from Zoom and let Dovetail transcribe them for storage and analysis.

Support tickets

Connect tools like Zendesk and ServiceNow to research themes in your support tickets.


Find patterns across responses and make sense of all your survey data.

Usability testing

Find patterns across sessions, store metrics like SUS or time on task, and share insights.

Analysis features


Select and highlight paragraphs, sentences, or words to categorize with tags.

Tag management
Tag management

Easily modify your tags during analysis with controls like edit, copy, move, and merge.

Structured data

Create custom fields to store attributes like name, age, interview date, and more.


Use powerful filtering controls to segment and refine your results by structured data.

Bulk edit
Bulk edit

Select multiple things and perform operations on all of them at once.

Sentiment analysis
Sentiment analysis

Machine learning automatically tags sentences for you in over 12 different languages.

Drag and drop boards
Drag and drop boards

Intuitively organize your tags into boards and groups with Trello-like drag and drop.


Import data from Google Drive, a CSV file, or drag and drop to upload files directly.


Create traceable atomic insights backed by evidence from your analysis in projects.


Search the full text of research data and insights across all projects in your workspace.

Zip file
File storage

Store images, videos, and documents directly or within notes.


Organize projects to track different initiatives across departments and teams.

Paul Senatori from Sitecore

Organizing my research assets in a cloud environment increases my efficiency as a researcher and improves the sharing and communication of workflows and research results.

Paul Senatori, Director of Competitive Intelligence at Sitecore

Ensure your research has the impact it commands

Start conversations with your research with comments and mentions and take your team along for the research journey.

Bring your customers into the room

Remix your recordings into highlight reels of key moments and let your customers do the talking.

Get everyone involved in your research

With unlimited free viewers, your stakeholders can engage with your research and get notified when you’ve uncovered new insights.

Your research, all housed in the one spot

Say goodbye to fragmented research stored all over the place and hello to a centralized research hub that your team can access.

Visualize your research to drive impact

Turn your qualitative data into quantitative data and communicate the top themes from your research to your stakeholders.

Give your research the stage it deserves

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