Get inspired, learn and read first-hand feedback from teams around the globe on how they are getting value from Dovetail.
Customer stories
23
Okta securely scales customer insights across 30+ teams
Okta leverages insights at scale to build a world-class authentication tool—all with security and functionality front of mind.
Security
America
6,000+
Eucalyptus uses Dovetail to democratize customer research and shape the future of healthcare
This is how Eucalyptus is using Dovetail to change the future of healthcare
Healthcare Technology
Australia
200+
Project44 streamlines data overload with Dovetail’s centralized insights hub
Project44 makes supply chains work around the globe. Here’s how Dovetail helps
Software Development
America
1,000+
Dovetail fuels world-class research at Harvard Business Publishing
Learn why Harvard Business Publishing relies on Dovetail to conduct world-class research
Publishing and Education
America
600+
Dovetail helps Canva empower the world to design, one customer insight at a time
The research specialty at this online design and publishing tool uses Dovetail to achieve their mission of empowering the world to design.
Software Development
Australia
2,000+
Atlassian champions the customer at a global scale with Dovetail
Atlassian’s world-class research teams set the standard when it comes to customer closeness. Here’s how Dovetail helps
Software
Australia
7,000+
Kickstarter
Transcription is AWESOME. The tagging feature is well-thought-out. Even the smaller details, like using colors, really helps everything stay organized. Dovetail is an amazing tool and I really enjoy using it.
SafetyCulture
Being able to have a source of truth and get everyone on the same page quicker is an absolute game changer for someone like a product manager whose entire role revolves around that.
SafetyCulture
Everything’s in the one place and the team only needs to remember one link. It’s absolutely our tool end-to-end. I don't know what we’d do without it actually.
SafetyCulture
Anyone in the team can dive into your research space, access the same data, see the volume metrics around different kinds of requests, and view customer interviews. This means that they deeply understand the problems they’re solving in a way that just giving them a feature request doesn’t accomplish
SafetyCulture
Dovetail is a central place to find out about all the research that’s been done in a product area. You can get a holistic view of everything that our customer has said about us: What’s great about us, what’s not great about us, what we can do to improve, and where those gaps and opportunities are. I think that’s awesome.
Hear Me Out
I love how easy Dovetail makes tagging and analyzing lots of interview transcripts. The interface is fast and responsive, and I’m able to get more data and insights because of how well the tool fits into my workflow.
Canva
Dovetail brings everything into one place. Everyone in the product team can easily go in and view research sessions. It makes everything less chaotic, more organized, and the research team less stressed.
Canva
Transcription is a game changer. There aren’t many effective transcription tools out there so just being able to upload a video into Dovetail, have it all transcribed, and work your way through the data has tightened our process and made it a lot more efficient.
Atlassian
I’ve been involved in software research projects for nearly 12 years. This process is often incredibly messy, tedious and highly intensive (in terms of labor). You’re living in sticky note hell and it’s even more challenging to do this as a remote team. The one thing Dovetail does an incredible job at is making it easy to aggregate qualitative research, identify trends and produce reports quickly without all that manual work.
UNIQA
Dovetail is versatile, reliable, and beautiful. It supports different styles of research and is pleasing to the eye, which should not be underestimated when working with a tool on a daily basis! The Dovetail team regularly seeks out and uses customers’ feedback, optimizing the tool and delivering more value with each update. Dovetail is not just a tool – the community built around it is ready to support newbies and experienced users alike. We, the Research team at UNIQA, love it and cannot imagine doing our jobs without it!”
Netguru
Dovetail makes it so easy to create insights for our clients and stakeholders. We’re able to show rather than tell our findings in a beautiful and digestible format, and we’ve heard feedback from our stakeholders that they’re actually excited to see our insights, which is so impactful.
Harvard Business Publishing
When we started using Dovetail, it was for our User Experience team, because that's where the research was happening across different agile teams. And as we've grown the projects inside of Dovetail, we've grown awareness in the organization. Now, more people are interested in participating and using it. It's a nice ability for people outside of the core team to actually contribute research to the larger organization.
Zapier
I can hop into Dovetail at any time and see what’s going on with the UX research or product teams, what our customers are saying, and see exactly when insights are being published. This helps relate the work we have done in the past or what we could be doing in the future—without doubling up work. For me, Dovetail is a really simplified way of getting context really quickly.
Vero
Since adopting Dovetail, we've got one place to put all those (customer) conversations and that's meant that more of the right people are able to watch direct customer feedback. And that's been a huge help for ensuring everyone is close to the customer and really understanding their problems.
Eucalyptus
Our product-led engineers have said they’ve found Dovetail really valuable. After being on customer calls, they’re able to make decisions that cater to our customers to surprise or delight more when they’re building a feature.
Atlassian
Simply put, Dovetail enables collaborative work. It also gives us the opportunity to use, analyze, and re-use data to pull together stories, which is time-saving and really valuable.
Change.org
The features offered are amazing. Analysis and repository is something I wish I knew about, or had access to, earlier in my research career.
sevDesk
Thanks Dovetail for helping me drive customer understanding in my product team and making my job as a solo researcher better.
Kickstarter
Transcription is AWESOME. The tagging feature is well-thought-out. Even the smaller details, like using colors, really helps everything stay organized. Dovetail is an amazing tool and I really enjoy using it.
SafetyCulture
Being able to have a source of truth and get everyone on the same page quicker is an absolute game changer for someone like a product manager whose entire role revolves around that.
SafetyCulture
Everything’s in the one place and the team only needs to remember one link. It’s absolutely our tool end-to-end. I don't know what we’d do without it actually.
SafetyCulture
Anyone in the team can dive into your research space, access the same data, see the volume metrics around different kinds of requests, and view customer interviews. This means that they deeply understand the problems they’re solving in a way that just giving them a feature request doesn’t accomplish
SafetyCulture
Dovetail is a central place to find out about all the research that’s been done in a product area. You can get a holistic view of everything that our customer has said about us: What’s great about us, what’s not great about us, what we can do to improve, and where those gaps and opportunities are. I think that’s awesome.
Hear Me Out
I love how easy Dovetail makes tagging and analyzing lots of interview transcripts. The interface is fast and responsive, and I’m able to get more data and insights because of how well the tool fits into my workflow.
Canva
Dovetail brings everything into one place. Everyone in the product team can easily go in and view research sessions. It makes everything less chaotic, more organized, and the research team less stressed.
Canva
Transcription is a game changer. There aren’t many effective transcription tools out there so just being able to upload a video into Dovetail, have it all transcribed, and work your way through the data has tightened our process and made it a lot more efficient.
Atlassian
I’ve been involved in software research projects for nearly 12 years. This process is often incredibly messy, tedious and highly intensive (in terms of labor). You’re living in sticky note hell and it’s even more challenging to do this as a remote team. The one thing Dovetail does an incredible job at is making it easy to aggregate qualitative research, identify trends and produce reports quickly without all that manual work.
UNIQA
Dovetail is versatile, reliable, and beautiful. It supports different styles of research and is pleasing to the eye, which should not be underestimated when working with a tool on a daily basis! The Dovetail team regularly seeks out and uses customers’ feedback, optimizing the tool and delivering more value with each update. Dovetail is not just a tool – the community built around it is ready to support newbies and experienced users alike. We, the Research team at UNIQA, love it and cannot imagine doing our jobs without it!”
Netguru
Dovetail makes it so easy to create insights for our clients and stakeholders. We’re able to show rather than tell our findings in a beautiful and digestible format, and we’ve heard feedback from our stakeholders that they’re actually excited to see our insights, which is so impactful.
Harvard Business Publishing
When we started using Dovetail, it was for our User Experience team, because that's where the research was happening across different agile teams. And as we've grown the projects inside of Dovetail, we've grown awareness in the organization. Now, more people are interested in participating and using it. It's a nice ability for people outside of the core team to actually contribute research to the larger organization.
Zapier
I can hop into Dovetail at any time and see what’s going on with the UX research or product teams, what our customers are saying, and see exactly when insights are being published. This helps relate the work we have done in the past or what we could be doing in the future—without doubling up work. For me, Dovetail is a really simplified way of getting context really quickly.
Vero
Since adopting Dovetail, we've got one place to put all those (customer) conversations and that's meant that more of the right people are able to watch direct customer feedback. And that's been a huge help for ensuring everyone is close to the customer and really understanding their problems.
Eucalyptus
Our product-led engineers have said they’ve found Dovetail really valuable. After being on customer calls, they’re able to make decisions that cater to our customers to surprise or delight more when they’re building a feature.
Atlassian
Simply put, Dovetail enables collaborative work. It also gives us the opportunity to use, analyze, and re-use data to pull together stories, which is time-saving and really valuable.
Change.org
The features offered are amazing. Analysis and repository is something I wish I knew about, or had access to, earlier in my research career.
sevDesk
Thanks Dovetail for helping me drive customer understanding in my product team and making my job as a solo researcher better.
SafetyCulture
Everything’s in the one place and the team only needs to remember one link. It’s absolutely our tool end-to-end. I don't know what we’d do without it actually.
Hear Me Out
I love how easy Dovetail makes tagging and analyzing lots of interview transcripts. The interface is fast and responsive, and I’m able to get more data and insights because of how well the tool fits into my workflow.
Atlassian
I’ve been involved in software research projects for nearly 12 years. This process is often incredibly messy, tedious and highly intensive (in terms of labor). You’re living in sticky note hell and it’s even more challenging to do this as a remote team. The one thing Dovetail does an incredible job at is making it easy to aggregate qualitative research, identify trends and produce reports quickly without all that manual work.
Harvard Business Publishing
When we started using Dovetail, it was for our User Experience team, because that's where the research was happening across different agile teams. And as we've grown the projects inside of Dovetail, we've grown awareness in the organization. Now, more people are interested in participating and using it. It's a nice ability for people outside of the core team to actually contribute research to the larger organization.
Eucalyptus
Our product-led engineers have said they’ve found Dovetail really valuable. After being on customer calls, they’re able to make decisions that cater to our customers to surprise or delight more when they’re building a feature.
sevDesk
Thanks Dovetail for helping me drive customer understanding in my product team and making my job as a solo researcher better.
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Request an invitation to the Dovetail Champions Slack.
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