Get started, free forever

Kickstart your research with basic access to all of Dovetail's products, for free, forever.

Start free

Free

Everything you need to establish your research practice

The basics from all our products

Markup

Transcription and analysis for qualitative research

Playback

Searchable repository for reports and files

Backstage

Lightweight participant management

Works for small teams

Invite and collaborate with up to 3 users, free forever

When you’re ready to accelerate your research

Products

MarkupPlaybackBackstage

Bundles

Enterprise

Markup

Transcription and qualitative data analysis

Compare
Upgrade

PRO

Everything in Free, plus:

15 transcription hours / month

Unlimited users and free viewers

Starting at

$15

USD per user
per month

TEAM

Everything in Pro, plus:

50 transcription hours / month

Global cross-project tags and fields

Custom project templates

Custom transcription vocabulary

Access control for projects

Starting at

$30

USD per user
per month

Playback

Searchable repository for reports and files

Compare
Upgrade

Everything in Free, plus:

Add unlimited users and free viewers

Share research with unlimited free viewers

Analytics for viewers & users

Starting at

$8

USD per user
per month

Backstage

Track and manage research participants

Compare
Upgrade

Everything in Free, plus:

Build global profiles of People across projects

Advanced security & controls

Add unlimited users and free viewers

Starting at

$25

USD per 1,000 people
per month

Enterprise

Scale research across your organization with access to all of Dovetail

Learn more

Includes all products, plus:

15 users included

Single sign-on

Flexible payment options

Advanced security & controls

Priority customer support

Starting at

$900

USD per month
billed annually

Pricing FAQ

Answers to common questions about pricing and billing.

What are users?

These are individuals who contribute and analyze data in Dovetail, like researchers, designers, and product managers. 

Are you GDPR compliant?

Yes. We’re GDPR-ready with a privacy-by-design architecture, clear privacy policies, and a DPA available. Terms and policies →

How is tax calculated?

All prices are tax exclusive, and additional taxes (GST, VAT, US Sales Tax, etc.) may be applied to your invoice. Taxes →

Can we cancel at any time?

You can cancel your subscription whenever you like, however we do not offer refunds for a billing period you’ve already paid for. 

When do we need to pay?

We don’t require a credit card to start a free trial. If you want to continue after your trial, we’ll ask for your credit card then. 

How safe is our data?

We use industry-standard cloud infrastructure along with extra safeguards to ensure your data remains secure. Security & privacy →

Can we pay via invoice?

Yes. You can choose to pay via invoice for payments over $2,400 USD. 

What are viewer accounts?

These are users who can read and comment on data and insights, but can’t edit. You can have unlimited viewers. 

Used by the world’s most innovative teams

Canva Pro Any Device
canva-leftalign

The research specialty at this online design and publishing tool uses Dovetail to achieve their mission of empowering the world to design.

Read story
SafetyCulture front door
SafetyCulture

Dovetail helps the product team at this global tech company to stay true to their value of holding the customer at the heart of everything they do.

Read story
DoubleCheck hero
DoubleCheck logo

The team at this win/loss analysis provider use Dovetail to help their clients better understand why they win some deals and lose others.

Read story
Get started, free forever

Start free
A few of our customers

See more customers →
Atlassian
autodesk
canva
gitlab
glossier
shopify
universalmusic
vmware
Products

PlaybackMarkupBackstageEnterpriseIntegrationsCustomersPricingStatusLog in